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Free course · about 5 minutes to learn · Sales

Become AI‑native at Sales in five minutes

Learn the check strong AI-native sellers make before anything is sent: sorting what an AI research brief claims into what you can prove, what you should ask, and what you should drop.

Start the free course
  • About 5 minutes of lessons, then a short exercise you write
  • Free, no card
  • Human-reviewed credential
  • No account to start

What you will be able to write

Prove, Ask or DropIllustration
Prove
You opened the source, it says what the brief says, and it is still current. Only these are stated as fact.
Ask
Plausible, relevant to what you sell, and something the buyer would want to answer, but nothing you opened shows it. Ask it; never state it.
Drop
Not worth asking (flattery, superlatives, things they know better than you), out of date, or personal and unrelated to their job. Details from someone's personal life are still personal data when public, and using them in outreach is unlikely to be what they would reasonably expect.

What you will be able to do

One move, learned well enough to be assessed on it

Sales development reps, account executives, founders who sell, and anyone who sends outreach that an AI has researched or drafted.

  1. 01Sort every claim in an AI research brief into Prove, Ask or Drop
  2. 02Turn a plausible guess into a question the buyer can answer
  3. 03Write a first email that states only what you can show

How it works

Learn it, apply it, have a person check it

  1. Step 1

    Learn the model

    Short lessons built around one worked example. No video to sit through.

  2. Step 2

    Make a call

    Judge a realistic situation and see why each option is right or wrong.

  3. Step 3

    Make it about your work

    Tell us your role and what fills your week. Your final exercise and next steps adapt to it.

  4. Step 4

    Submit for review

    Write a short applied answer. A TAI Labs reviewer reads it and replies by email.

The credential

AI-Native Sales: Foundations

Issued only when a TAI Labs reviewer has read your applied exercise and every criterion is met. Anyone can verify it from its credential ID. It is an introductory credential, not a full certificate: that is AI Go-To-Market Engineering Certificate.

  • Verifying AI research claims
  • Separating evidence from inference
  • Writing outreach from proven facts

How the reviewer decides

Sorting
Every label matches what you found: Prove only where an opened source says it and is current, Ask only where the claim is plausible, relevant and something Jordan would want to answer, Drop for the rest.
Reasons
Each label has a reason that says what the opened source showed and when, or what is missing.
Email discipline
Under 90 words, states only proved claims, and turns at most one Ask claim into an open question.
Relevance and privacy
Every detail relates to Jordan's job and to what you sell, and nothing comes from a personal account.
Your own email
The email is to Jordan about Calder, and none of its lines come from the lesson's Harbourline example.

Before you start

Questions

Course by Manu Jayawardana, Co-founder.

The free first step of AI Go-To-Market Engineering Certificate.

Is it really five minutes?
The lessons take about five minutes at a steady pace. The final exercise asks you to sort a brief and write a short email, so give it a few extra minutes if you want a strong result. The timer is a guide, never a deadline.
Do I need an account to start?
No. We ask where to save your progress after the first lesson, and you only create an account, with a one-time code sent to your email, when you submit the final exercise.
What is the credential, exactly?
AI-Native Sales: Foundations. A TAI Labs reviewer reads your applied exercise against the published rubric, and the credential is issued only if every criterion is met. Anyone can verify it from its ID. It is an introductory credential, not the full AI Go-To-Market Engineering Certificate.
Will I be sold to?
Nothing is sold during the course and we never ask for payment details. At the end we recommend what to learn next, including paid options, and you are free to ignore all of it.
What happens to my answers?
They are stored with your account and read by a TAI Labs reviewer. They are never sent to advertising platforms. Your email is not added to marketing emails unless you tick the box that asks for them.

Sources

The framing and examples are TAI Labs originals with fictional companies. These are the published sources the lesson builds on.

  • Reduce hallucinations, Anthropic. Verify each claim against a source, and always validate critical information before relying on it.
  • AI RMF Generative AI Profile (NIST AI 600-1), NIST. Confabulation, confidently stated false content, is a named risk of generative AI.
  • Business-to-business marketing, ICO. UK GDPR covers information about named business contacts, including information that is publicly available.
  • Legitimate interests, ICO. Using personal data in outreach should be something a reasonable person would expect, judged by how and where the data was collected.
  • Use the prospecting agent, HubSpot. Prospecting agents research accounts and draft outreach, with a mode that holds emails for review before sending.
Start the free course