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TAI Labs
AI GTM & Growth
Beginner

Write Cold Outreach That Gets Replies

Write cold emails, DMs, and LinkedIn messages that get real replies — with and without AI.

Taught by Manu Jayawardana

Co-founder · CEO · New York / London

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6 hours

Built to fit around work

4 modules

15 lessons

3 applied labs

Evidence, not just watching

Interactive course

Online

Built for real work

Leave with work you can show.

Every part of the course moves towards an applied result. You will practise the judgement behind the tools, build with them and finish with evidence of what you can do.

Outcome 01

Research ten real accounts with a checkable trail

Outcome 02

Measure reply rate against your baseline

Who it is for

Right level. Clear expectations.

This is a beginner course for people who want to use the material, not collect another set of notes.

  • Sales

    Use the exercises and final project in the context of your own role.

  • Founder

    Use the exercises and final project in the context of your own role.

Course syllabus

A complete path, not a content dump.

4 modules · 15 lessons · 3 applied labs · 6 hours.

  • The map: how Write Cold Outreach That Gets Replies fits your workBriefing · 14m
  • Interactive walkthrough: one worked example, start to finishInteractive · 20m
  • Knowledge check: spot the difference between good and plausibleKnowledge check · 10m

Manu Jayawardana

Your instructor

Manu Jayawardana

Co-founder · CEO · New York / London

Exited AI founder and CEO of Krybe (AI voice agents). Runs custom programs for product and GTM teams, focused on practical agent workflows.

Agent workflowsProduct & GTMCustom programs

What learners say

Practical enough to use the next day.

Real, attributed feedback from people learning with TAI Labs.

In just two live sessions I walked away with a reusable GTM playbook, launch templates, and the AI prompts to run every future launch faster.

Irena Palamani Xhurxhi, PhD

Director of People Science · Walmart

The asynchronous format made it easy to catch up and focus on the parts most relevant to my job — practical, and immediately useful.

Alexandros Fragkos

Marketing Analytics Manager · Google

In only four weeks we went from LLM basics to building our own production-grade app — multi-agent workflows, RAG with vector search, and real evaluation.

Anette

Product Manager · Apple

Start with the course. Keep the bigger path visible.

Take this course on its own, use it inside the Career Accelerator, or bring a private version to your team. The right route depends on how much support and applied experience you need.

One skill

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Senior attention

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